SEO - Search Engine Optimization
G-Squared, is one of the pioneering companies in the SEO field (from the days when Yahoo dominated), specializing in SEO (search engine optimization) to achieve optimal results in organic search. We offer tailored and cost-effective packages for all types and sizes of businesses.
We also now provide training for our clients to better manage their postings. Schedule an appointment at our offices in Chania to show you how.
It is now a given that for a website to perform well in the ever-evolving world of search engines, it must be regularly reviewed and updated with specific changes at consistent intervals.
One of the most critical aspects of website development is search engine optimization (SEO). The designer must not only create a visually appealing and functional website but also make it ‘search engine friendly’. When we talk about search engine friendliness, we mean the term ‘website optimization’ or SEO (Search Engine Optimization). In Greece, 95% of all internet searches are conducted on the Google search engine.
Achieving top organic positions in Google search results through SEO promotion is a challenging process requiring expertise, continuous updates on new parameters, persistence, and ongoing involvement from the website creator. According to Google, organic results are non-advertised and incur no financial cost. Essentially, there is no cost for appearing in organic search results.
Several factors play a role in this field, including:
- Study and preparation of the website
- Age of the website
- Server speed (hosting)
- Server reliability
- Overall size of the website
- Size of each individual page
- Text formatting
- Keywords and page descriptions
- Compatibility with major search engines
- etc.
Without this thorough work, a website will never have the capability to be properly indexed by search engines, and thus, it will be very difficult for potential customers to find it.
In summary, our services include:
Study and update of issues related to search engine compatibility
Marketing – Promotion of your pages for better response
Submission of your website to major search engines
Our clients, whom we support with website optimization, come from every business sector and from many regions of Greece (Athens, Thessaloniki, Patras, Heraklion, Chania, Rethymno, etc.) and abroad (Canada, the United States, Australia, England, etc.).
* All our new creations are delivered optimized for search engines.
In addition to the individual packages we offer, for every new website creation, we ensure that we provide the correct initial optimization so that the new client site is ready to be indexed by the major search engines in the world.
Video presentation of search results for G-Squared clients
The websites and searches shown in the video below are designed and optimized (SEO) by G-Squared, a company based in Chania, Crete, Greece.
This video showcases specialized searches on Google’s search engine that target the profession, service, or product of each G-Squared client, rather than the unique and non-competitive business name itself. This ensures that the business appears in top positions in Google’s results among thousands of competitors aiming for the same outcome. By focusing on the profession, service, or product, we manage to attract more potential clients who were previously unaware of the business name.
In the video below, G-Squared demonstrates some of its projects, showcasing the capabilities and expertise applied in website development.